Guides

Five fitness and wellness businesses to test alongside a day job, without the capital a full-scale gym requires.

What a Subway India reference case reveals about the economics of building a healthy-food QSR.

Four kids' businesses worth studying: functional footwear, nutraceuticals, clean-label food and screen-free communication.

From picking the right property to your first few weeks live: what determines whether silence turns into bookings.

The five systems that let you run your first Airbnb without quitting your day job.

Eight dessert, bakery and beverage brands decoded through revenue, store scale, ownership and the operating ideas Indian founders should notice.

How After You grew from a single Bangkok dessert cafe into a listed business with 61 branches by building recall around one hero product.

A market report prepared to evaluate an Airbnb rental, property investment or management opportunity in Bangkok.

A market report prepared to evaluate an Airbnb rental, property investment or management opportunity in Phuket.

How two cousins with zero baking experience and $30,000 each turned one chocolate chip cookie recipe into 1,000+ stores.

From a $12,000 espresso pushcart to a public company on the New York Stock Exchange.

One student, one dorm room, $150, and a company built around just a cookie.

How a single Colaba bakery became a Rs 2,678 crore company in 21 years.

What Blank Street's tiny stores, heavy automation and lean menu teach about building a small-format coffee business in India on a tight budget.

How to start a curated travel and experiences business for under Rs 50,000, test it fast and only scale what works.

A step-by-step path from idea to open doors for opening a cafe as a side business, built around one specific customer.

A working checklist for first-time hosts to find an Airbnb property by narrowing micromarket, customer and budget.

How Ayurveda-driven wellness tourism makes Thiruvananthapuram a year-round Airbnb market, monsoon included.

How a modern 5,000 sq ft gym makes money in India: capex, cost structure, break-even, payback and franchise expansion.

Unit economics, cost structure, break-even and payback for a premium boutique gym in Bangalore.

Kolkata's Airbnb market: strong occupancy, modest nightly rates, tourism data, real estate prices and the metro catalyst.

A bill of quantities template for a 2,000 sqft cafe fitout, with itemised cost data from Design Pulley.

Airbnb data, seasonality and real estate for Rishikesh, the Tier 2 market with the highest average daily rate in this series.

Tourism, Airbnb and real estate data for Vrindavan-Mathura, where pilgrimage-oriented stays leave a gap for modern accommodation.

Varanasi, Jaipur and Indore: market data, full budget breakdown and P&L for starting an Airbnb under Rs 3 lakh per city.

What India's top restaurant companies actually make, from audited annual reports and rating agency filings, FY25.

A concise playbook for first-time cafe owners in India: the money, the steps and the risks.

A concise playbook for first-time cafe owners in India: the money, the steps and the risks.

3 ways to make Rs 30K-1L per concert event, with zero experience needed.

Can you quit your job and do Airbnb full-time? The math, the cities, the roadmap and the honest P&L.

How the next generation of F&B brands is being built: Instagram first, community over menu, and the Tier 2 opportunity.

What the top 10% of Airbnb hosts in Varanasi do differently: market data, competition analysis and real economics.

How a husband-wife duo from Trivandrum built a Rs 100 crore fashion brand on community and culture.

Business research and plan for pet funeral services in India: market sizing, a China benchmark, a financial model and a city-wise rollout.

A business plan for a first-time founder starting a luxury home interiors company with projects of INR 40 lakh to INR 1 crore+.

Lease properties in Ujjain, design premium stays and list on Airbnb without owning: the business plan and investment case.

An Airbnb arbitrage payback model covering setup capex, rent, operating costs and an occupancy stress test against the lease lock-in.